Getting Export Smart
Getting Export Smart is a practical hands-on export training initiative designed to help Queensland-based companies take up the export challenge in overseas markets. Experienced industry and government international export advisors facilitate the workshop series which provide skills in:
- Preparing your business for export and choosing the right partners
- Effectively marketing your business in overseas markets
- Pricing, freight, packaging and payment procedures
- E-business transactions and online marketing strategies.
The program will also link you to a dedicated client manager and agencies that can assist you in becoming a successful exporter.
Program modules
Exporting is for you
A free introductory seminar to help you evaluate if your business is capable of exporting including an overview on each program workshop.Preparing for export
A half-day workshop providing a framework for export planning including:
- the export process and how exporting fits into your business
- the five Cs of exporting - company, country, customer, contact and competitors
- how to screen and select export markets
- the importance of market research and doing your homework
- an introduction to export planning.
Cost: $33 incl GST
Export marketing
A half-day workshop focusing on how to effectively market your business overseas including:
- how to review your product or service for marketing
- how to price your product or service
- understanding the cultural features of your target market
- how to select distributors and agents to represent your business
- legal considerations (IP and contract issues).
Cost: $33 incl GST
Getting it there and getting paid
A full-day workshop providing practical tips on how to package and ship your products while ensuring payment including:
- tips on labelling and packaging
- information on international trading terms
- selecting a freight forwarder and export documentation
- tips on financial transactions for exporting.
Cost: $66 incl GST
E-business for exporting
A full-day workshop showing you how to transact business online and implement effective strategies for internet marketing.Cost: $66 incl GST
More information
Our Event Calendar provides information about upcoming Getting Export Smart seminars held throughout the State.
Last updated 06 August 2008