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Getting Export Smart

Getting Export Smart is a practical hands-on export training initiative designed to help Queensland-based companies take up the export challenge in overseas markets.  Experienced industry and government international export advisors facilitate the workshop series which provide skills in:

  • Preparing your business for export and choosing the right partners
  • Effectively marketing your business in overseas markets
  • Pricing, freight, packaging and payment procedures
  • E-business transactions and online marketing strategies.

The program will also link you to a dedicated client manager and agencies that can assist you in becoming a successful exporter.

Program modules

Exporting is for you

A free introductory seminar to help you evaluate if your business is capable of exporting including an overview on each program workshop.

Preparing for export

A half-day workshop providing a framework for export planning including:

  • the export process and how exporting fits into your business
  • the five Cs of exporting - company, country, customer, contact and competitors
  • how to screen and select export markets
  • the importance of market research and doing your homework
  • an introduction to export planning.

Cost: $33 incl GST

Export marketing

A half-day workshop focusing on how to effectively market your business overseas including:

  • how to review your product or service for marketing
  • how to price your product or service
  • understanding the cultural features of your target market
  • how to select distributors and agents to represent your business
  • legal considerations (IP and contract issues).

Cost: $33 incl GST

Getting it there and getting paid

A full-day workshop providing practical tips on how to package and ship your products while ensuring payment including:

  • tips on labelling and packaging
  • information on international trading terms
  • selecting a freight forwarder and export documentation
  • tips on financial transactions for exporting.

Cost: $66 incl GST

E-business for exporting

A full-day workshop showing you how to transact business online and implement effective strategies for internet marketing.

Cost: $66 incl GST

More information

Our Event Calendar provides information about upcoming Getting Export Smart seminars held throughout the State.

Last updated 06 August 2008