China
Overview
China's rapid economic growth and increasingly accessible markets make it one of our most significant export destinations.
China (including Hong Kong) is Queensland's second-largest export market. Although it is mainly built on mineral and resource exports, the export of Queensland goods, merchandise and services to China continues to grow.
Areas with specific opportunities include:
- beauty, health, well being and lifestyle
- clean technology
- education and training
- environmental management
- food and agribusiness
- mining technologies, services and equipment
- tourism services
- urban design, green building and construction
Opportunities also exist in processed food and beverages targeting the large consumer market in Hong Kong, Guangzhou, Shanghai and Beijing as well as other cities across China.
Major focus
Mining equipment, technology and services
China's major coal mining industry presents further opportunities for Queensland companies. The mandate from the Chinese Government to consolidate the country's mines and to improve their efficiency and operational safety creates opportunities for innovative mining technology, extraction equipment and mine safety training services.
The mining equipment, technology and services initiative is designed to assist Queensland firms to capture export opportunities in this growing market.#The Queensland Government has organised an annual mining trade mission to China over the past eight years to assist and support Queensland exporters in promoting their industry capabilities, particularly in the areas of improving mine safety and production efficiency.
Beauty and lifestyle products, services and training
Opportunities exist in beauty and lifestyle products and services, Trade and Investment Queensland is tackling this these by targeting the large consumer market in Hong Kong, Guangzhou, Shanghai and Beijing as well as other second tier cities across China. A key event of focus for Trade and Investment Queensland in this sector is through the participation in the annual Cosmoprof Asia in Hong Kong.
Sustainable Urban Development and Clean Technology
Sustainable Urban Development and Clean Technology is currently a key initiative targeting growth sectors in China's building and construction industries.
Key opportunities for Queensland businesses in the China building and construction sector include:
- design, construction, and fit-out of residential and commercial developments
- supply of green building materials, systems and technologies
- training in green building construction and designing practices
- consultation services in the areas of building design, materials, environmental sustainability and energy efficiency of building projects
- design, construction and consultation services in the clean technology sector
Education and training
China is Queensland's largest international student market by enrolment numbers. In the six months ending June 2010, a total of 16 186 Chinese students enrolled to study in Queensland. China (including Hong Kong) is Queensland's fourth largest tourist market with 191 000 visitors from China in 2009.
Business and commerce and management, health and wellbeing, hospitality and tourism courses continue to offer ongoing opportunities for Queensland institutions. Opportunities are emerging in executive-level training and professional development for Chinese government officials - in the areas of leadership, human resource management and governance.
Queensland China Council
Trade and Investment Queensland works with the Queensland China Council (QCC), a voluntary advisory body, established in 1988, which provides expert, independent advice to the Queensland Government, through Trade and Investment Queensland on export, investment, education, tourism and cultural relations between Queensland and China.
The last term of the QCC ended on 30 June 2011. A new QCC will be re-appointed in the near future.
Trade and Investment Queensland representation
Trade and Investment Queensland has representation in Beijing, Hong Kong, Guangzhou and Shanghai, providing export advice and assistance to Queensland businesses.
In addition, our overseas market teams based in Brisbane work closely with our network of export advisers throughout Queensland and overseas, enhancing opportunities for mutual support and collaboration to help build the export capability of Queensland firms and help drive export growth.
Publications
Trade and Investment Queensland has a range of publications that provide more detailed information about export opportunities in China (including Hong Kong).
More information
For more information about how we can help you export to China contact Trade and Investment Queensland.
Our calendar of events and export training provides information about export and trade activities for China and other markets.
Last reviewed 30 June 2011
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